Research on the transmission mechanism of Fujian merchant culture: a case study of southern Fujian
闽商文化的传承机制研究——以闽南地区为例

摘要

闽商文化作为中国海洋商业文明的典型代表，在全球化与代际观念变革背景下，其传承机制研究具有重要意义。本文以闽南地区为研究对象，梳理闽商文化发展历程，分析地理环境与开放心态对文化形成的影响，重点探讨血缘联结、制度规范、符号重构三大传承机制。血缘联结通过宗族网络构建信任基础，制度规范以会馆、族规等组织化形式保障文化延续，符号重构通过建筑、仪式等载体的创造性转化实现精神代际传递。三大机制相互协同，使闽商文化在历史变迁中保持强大生命力，为中华优秀传统文化的创造性转化与创新性发展提供理论参考。

Abstract

As a representative of China's maritime commercial civilization, Fujian merchant culture—and specifically its transmission mechanisms—warrants in-depth study amid the context of globalization and shifting intergenerational perspectives. Focusing on Southern Fujian, this paper traces the historical trajectory of Fujian merchant culture and examines how geographic environments and an open mentalité shaped its formation. The research highlights three pivotal transmission mechanisms: kinship ties, institutional norms, and symbolic reconstruction. Kinship ties establish a foundation of trust through lineage networks; institutional norms ensure cultural continuity via structured entities such as guild halls (huiguan) and clan regulations; and symbolic reconstruction facilitates the intergenerational passage of spiritual values through the creative transformation of architectural and ritualistic carriers. The synergy of these mechanisms enables Fujian merchant culture to maintain its profound vitality across historical epochs, offering theoretical insights for the “creative transformation and innovative development”of fine traditional Chinese culture.